How we handle your information

We’re a grain brokerage in Spruce Grove, Alberta. To broker your grain we need to know who you are, where the grain sits and what you want for it. This page says what we collect, what we do with it, who else touches it, and how to ask us about any of it.

What we collect

• Who you are: your name, your farm or company name, your phone number and email, and the town your grain is in.
• What you’re selling or buying: offers, bids, specs, tonnage, movement windows, and the trades that come of them.
• How we’ve talked: texts, emails and notes from calls. When you call the grain desk or we call you, the call may be recorded so we get the terms right.
• How you use the site: a cookie that keeps you signed in, a check from Cloudflare that a form was sent by a person, and Vercel Analytics, which counts page views for us. That count is anonymous: no cookie, no name attached, nothing that follows you to another website. On the page where you work out an offer, it also counts how far people get: opening it, sending a first message, filling in a field. It never records what you typed, your price, your town or who you are. We don’t run advertising trackers.
• When you send us a message through the site, we keep a scrambled form of your network address for a day, so one person can’t flood the form with hundreds of messages. Nobody outside our own systems can work an address out of it, our staff never see it, and we never attach it to your name. It’s cleared when the next new message comes in.

Where it came from

Most of what we hold, we collected while brokering grain: a call you made, an offer you posted, a contract we wrote up. Some of it is older than that. We keep a book of prairie farms and what they grow, and a lot of those records came out of our own files rather than from a form you filled in.

So you might be in our book without ever having dealt with us. If you are, you have the same say over it as anyone else: ask us what we hold, and ask us to correct it or get rid of it. We’ll do it.

What we use it for

• To do the job: match your grain to buyers, write down the terms, and, once a deal is done, invoice the buyer our fee.
• To keep you posted: prices and offers by text or email, where you’ve asked to hear from us or where we’ve done business together. Reply STOP to a text and it shuts the texts off on its own. If you asked another way and the messages kept coming, or you want off our buyer email list, write to admin@giddyupp.ca or call the grain desk and we’ll finish it.
• To run the site safely: signing you in, keeping bots off the forms, and fixing what breaks.

We don’t sell your information, and we don’t hand it to anyone for their marketing.

Who sees it

Buyers and sellers don’t see each other’s names. Yours never goes on the board, and neither does your yard. What goes up is the crop, the specs, the tonnage, the town it gets picked up near, what you’re asking, and the note the grain desk wrote about your grain. That page is public, so buyers are only some of who reads it. A buyer doesn’t get your name until the two of you have a contract, and that’s built into how the site stores things, so a buyer’s screen can’t show a name it was never handed.

Beyond that, your information reaches:

• Our own team: the brokers and the admin who work your deal.
• The companies that run our tools, and what each one gets. HubSpot holds our customer records, which is most of what we know about you, and the recordings of our calls, and we’re still moving off it. Supabase runs our database and holds the same records. Vercel runs the pages of this site. Postmark sends our email and sees your address. Salesmsg sends our texts and carries our calls, and sees your number. Cloudflare checks that a form was sent by a person. Google, for the map on an offer page and on a board card once you open it. Intuit QuickBooks is where we invoice the buyer from. OpenAI, when one of our people reads a Gauge desk through ChatGPT. A signed-in staff member can open any configured Gauge desk, and Rebecca’s view includes the full team queue. A job carries what we wrote about a deal or a call, which can include your name or your phone number.
• Bland AI may answer missed calls that we forward to it. It receives the phone numbers on the call, the recording, transcript and summary, and the crop, town, province and other details you give while speaking. If the town and province you give match our records, Bland may receive grain information already tied to your phone number. It uses that information to help with the call. Bland sends the call record back to us.
• Anyone the law requires. The Canadian Grain Commission can ask to see brokerage records, and a court can order us to hand something over.

Where it lives

Our own database sits in Canada, in Montreal. Other parts don’t. The site runs on Vercel’s servers in the United States, our texts sit with Salesmsg, our email goes out through Postmark, our invoices are in QuickBooks, our contact book and our call recordings are still in HubSpot while we move off it, and OpenAI sees what we wrote on a job when one of our people reads a Gauge desk through ChatGPT. That can include jobs assigned across the team, including the full queue in Rebecca’s view. Bland AI handles missed calls and may process the phone numbers, recordings, transcripts, summaries and grain details outside Canada, including in the United States. Some of those companies hold your information on American servers, where American law can reach it. Alberta’s privacy law asks us to tell you that plainly, so there it is. We pick Canadian storage where it’s offered, and we’re moving more of the book into ours. If you want it in writing, ask Jared for a copy of how we pick these companies and what we hold them to.

How long we keep it

Contracts, broker notes and invoices are business records. We keep them for at least seven years. The tax rules make us keep them six years past the end of the tax year, and we round up so a record is never gone the year somebody comes asking about it. Everything else we keep while it’s useful to the brokerage. We don’t delete on a timer today, and we’d rather tell you that than pretend otherwise. If you want something gone, ask us and we’ll take care of it.

Your say

You can ask what we hold about you, ask us to correct it, or ask us to stop using it. Write to admin@giddyupp.ca or call the grain desk on 587.742.6023. We’ll answer within 30 days, and usually the same week.

Who’s responsible

Jared Seitz, our president, is the person accountable for how we handle your information. Alberta’s privacy law asks every company to name someone, and naming a job title rather than a person is how that turns into nobody. Reach him at jared@giddyupp.ca, or call the grain desk on 587.742.6023 and ask for him.

If something goes wrong

If your information gets out in a way that could really hurt you, we report it to the Information and Privacy Commissioner of Alberta right away, and to the Privacy Commissioner of Canada where the federal law applies. We tell you as well, and we tell anyone else who’s in a position to cut the harm. We keep a record of every breach of our safeguards for at least two years, whether or not it reaches that bar, and we hand those records to a commissioner who asks for them.

The laws behind this page

Alberta’s Personal Information Protection Act, the federal Personal Information Protection and Electronic Documents Act for anyone outside Alberta and for anything that crosses a border, and Canada’s anti-spam law for the texts and emails we send you. If you’re not happy with how we handled your information, you can complain to the Office of the Information and Privacy Commissioner of Alberta or the Office of the Privacy Commissioner of Canada. Unwanted texts and emails go to the CRTC. We’d rather you came to us first.

The terms for using the site are on their own page, and what comes off a price at settlement is in the fine print.

Last changed 5 October 2026. When this page changes, the date does.